AA Research
At the AA, we believe that informed decisions lead to safer, smarter mobility.
That’s why we invest in ongoing research to better understand the needs, behaviours, and expectations of South African motorists.
Our research explores key topics such as:
- Roadside assistance usage and service trends
- Driver behaviour and safety attitudes
- Mobility patterns and transport choices
- Public sentiment on fuel pricing, licensing, and regulation
- Emerging technologies and their impact on mobility
We use these insights to shape our products, improve service delivery, and advocate for policies that protect and empower road users.
Whether you’re a policy maker, business partner, or AA member, our research offers valuable perspectives on the future of mobility in South Africa.
Fuel price shock on the horizon
South Africans can expect record fuel price increases in April, delivering yet another blow to already embattled consumers. Commenting on mid-month fuel data released by the Central Energy Fund (CEF), the Automobile Association (AA) notes that the current data is...
Poor infrastructure equals poor road safety
Association says road and infrastructure maintenance is critical to save lives Crumbling local and provincial infrastructure is contributing to South Africa’s poor road safety levels and must be addressed urgently if meaningful strides to improve the country’s...
Sharp fuel hikes will hurt all South Africans
The massive fuel increases announced by the Department of Mineral Resources and Energy (DMRE) today will have a sharp and immediate effect on the poor, and a long-term impact on inflation. Commenting on the increases, the Automobile Association (AA) says the increases...
Landmark win for consumers
Government heeds calls by AA on fuel levies and pricing model In a landmark win for consumers, the Minister of Finance, Mr Enoch Godongwane, today heeded calls by the Automobile Association (AA) not to increase the rate of fuel levies, and at the same time announced a...
Massive fuel hikes on the horizon
Forecast increases will lead to record high fuel prices in March Massive fuel hikes well above R1/l are on the cards for all grades of fuel going into March. This is according to the Automobile Association (AA) which was commenting on fuel price data released today by...
Government must tackle rising fuel costs urgently
Association says increasing levies is not the answer – renews calls for review of pricing model Government must act quickly to deal more effectively with the fuel price in South Africa. This is the view of the Automobile Association (AA) which says government must...