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AA Research

At the AA, we believe that informed decisions lead to safer, smarter mobility.

That’s why we invest in ongoing research to better understand the needs, behaviours, and expectations of South African motorists.

Our research explores key topics such as:

  • Roadside assistance usage and service trends
  • Driver behaviour and safety attitudes
  • Mobility patterns and transport choices
  • Public sentiment on fuel pricing, licensing, and regulation
  • Emerging technologies and their impact on mobility

We use these insights to shape our products, improve service delivery, and advocate for policies that protect and empower road users.

Whether you’re a policy maker, business partner, or AA member, our research offers valuable perspectives on the future of mobility in South Africa.

Transport Month like a car without wheels
Transport Month like a car without wheels

The observance of Transport Month in South Africa in October again highlights government’s fractured, piecemeal approach to transport issues in the country, says the Automobile Association (AA). The Association says while Transport Month has been launched with a bang,...

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Fuel hikes coming next week
Fuel hikes coming next week

Diesel prices will increase for the fourth consecutive month when fuel prices for October are officially adjusted nextWednesday. Commenting on unaudited fuel data from the Central Energy Fund (CEF), the Automobile Association (AA) says petrol and illuminating paraffin...

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More fuel price pain a certainty in October
More fuel price pain a certainty in October

South Africans should brace for more fuel price pain in October based on unaudited data from the Central Energy Fund (CEF) says the Automobile Association (AA). The Association says the current data is indicating an increase to petrol of around R1.20/litre and an...

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Vehicle insurance is not a luxury, it’s a necessity
Vehicle insurance is not a luxury, it’s a necessity

Motorists who do not have insurance on their vehicles run the risk of having to make significant financial outlays in the event of crashes, not only for themselves but for others involved in these incidents. The Automobile Association (AA) says it remains concerned...

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Massive fuel hikes on the cards for September
Massive fuel hikes on the cards for September

Embattled consumers should brace for massive fuel hikes when the Department of Mineral Resources and Energy (DMRE) adjusts fuel prices for September. Commenting on unaudited data from the Central Energy Fund (CEF), the Automobile Association (AA) says the hikes to...

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Ideal time to spring clean your car
Ideal time to spring clean your car

As warmer weather begins to set in across South Africa, now is a good time to spring clean your vehicle in preparation for a hot summer. Statistics show that South Africans spend up to three hours per week on average in their vehicles, so keeping the car in good...

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