AA Research
At the AA, we believe that informed decisions lead to safer, smarter mobility.
That’s why we invest in ongoing research to better understand the needs, behaviours, and expectations of South African motorists.
Our research explores key topics such as:
- Roadside assistance usage and service trends
- Driver behaviour and safety attitudes
- Mobility patterns and transport choices
- Public sentiment on fuel pricing, licensing, and regulation
- Emerging technologies and their impact on mobility
We use these insights to shape our products, improve service delivery, and advocate for policies that protect and empower road users.
Whether you’re a policy maker, business partner, or AA member, our research offers valuable perspectives on the future of mobility in South Africa.
Time to take responsibility for your own safety
The assault on the three people by members of the SAPS’ VIP Protection Unit last weekend, again highlights the need for South Africans to protect themselves against any possible threats. The Automobile Association (AA) says citizens simply have no other choice but to...
Blue Light violence again highlights need for urgent intervention in VIP unit’s operations
The vicious assault on three drivers on the N1 highway in Fourways, Johannesburg, last night by members of the SAPS’ VIP Protection Unit again raises concern over the threat this unit poses to motorists in the country. The Automobile Association (AA) says the incident...
Petrol outlook positive, diesel negative for July
Petrol and illuminating paraffin prices are set for a second consecutive month of price decreases when fuel prices are officially adjusted next Wednesday. This is according to the latest unaudited data from the Central Energy Fund (CEF). The Automobile Association...
Don’t fail the car buying experience, do your homework
Thousands of new drivers are added each year to the motoring population in South Africa, many of them eager to experience the independence a driving licence brings. At the same time, the country’s vehicle population continues to grow – in 2022 there were just under...
Road fatality numbers are a continuing national crisis
South Africa’s annual road fatality statistics for 2022 paint a grim picture of the dire road safety situation on the country’s roads and point to the need for more intensive action to curb what the Automobile Association (AA) considers a national crisis. Released at...
Celebrate Youth Month by being a safe driver
Official data indicates that around 15 million South Africans have driving licences with around one and half million of these drivers being Learner Drivers. As the country celebrates Youth Month, the Automobile Association (AA) calls on parents and guardians of young...